CONTENT CREATORS IN KENYA START MAKING MONEY ON SOCIAL MEDIA

 



CONTENT CREATORS in Kenya will earn money for posting on Facebook and Instagram from June this year following an agreement between president William Ruto and Meta leader Nick Clegg.

In a meeting at the White House in Nairobi, the presidential communications department agreed that the agreement is the culmination of a year-long effort by the government to have creators earn income from their online content as they do on other platforms such as YouTube and X(Twitter).

"Kenyan content creators who meet the eligibility criteria will now earn income from their Facebook and Instagram positions when we start monetization by June this year", said Mr. Clegg.

President William Ruto praised the move, noting that it will open up new opportunities to generate income for Kenyan youth, while calling on meta to integrate payments with M-pesa.

"Now content creators can start earning from their ideas and creativity. We are using the digital space to create jobs for millions of unemployed youth in our country", Ruto said.

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